Welcome to Willie’s Wear, or should it be Willie’s Ware. I am an independent designer with this storefront to express and share though branded merchandise my ideas, passions and just things I find generally amusing. you will see much rugby themed merch as I’m developing this store. It’s a game I’ve played, coached and am passionate about and seemed like a great starting point for my shop. Under represented in the USA, perhaps there is a niche I can fill.

All apparel and other merchandise available here is created through a print on demand service that allows for a great and flexible inventory without warehousing overhead. Great for me as the designer/shop keep, great for you as the consumer with a much larger variety of product and design available, great for the planet as there is no waste with unsuccessful products that might just end up in a landfill. The only “downside” is that there is a slightly longer wait to receive products after ordering as the design is applied to the merchandise after the order has been placed. This adds a little production time before the merchandise is shipped to you.